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The powerHouse Arena is pleased to invite you to a reading, discussion, and signing of GLIMMER How Design Can Transform Your Life, and Maybe Even the World by Warren Berger Wednesday, October 21, 7–9PM powerHouse Arena · 37 Main Street (corner of Water & Main St) · DUMBO, Brooklyn Warren Berger the award-winning journalist and author of Hoopla! (powerHouse Books, 2006), reads, discusses, and signs his new book. About GlimmerThe "glimmer" in the title of Warren Berger's ambitious new book, Glimmer: How Design Can Transform Your Life, and Maybe Even the World, is the moment when a new solution to an old problem comes into view, and a world of possibilities opens up before you. Great designers have learned to maximize such moments, turning ideas into innovative new products (the iPhone, the Mini Cooper) and social networks (Twitter, Facebook). And today the best "design thinking" is helping to reinvent social services (i.e., education, healthcare, and senior care) while finding fresh ideas on how to meet the basic needs (e.g., drinkable water, shelter, etc.) of people in developing countries. Such "glimmer moments" can happen in anyone's life. The world of professional design can teach each of us—businessperson, student, parent, social activist—how to have more of these breakthroughs just by learning how designers think. Glimmer features the insights of design visionary Bruce Mau, one of the brightest design minds working today, and zeroes in on the thinking behind the groundbreaking and efficient ways he and other great designers tackle intractable problems and engineer solutions. The overall message of Glimmer is one of optimism and hope. It says: Yes, we've got all these challenges in front of us—but the designers in this book show us that if you approach entrenched problems with radically fresh insights and solid design principles, you create progress. With its compelling narrative and eye-opening anecdotes, Glimmer is for anyone who wants to bring more originality, ingenuity, and intelligence to his or her work, personal life, and even the world.
About Warren Berger Warren Berger is an award-winning journalist and author who has written for The New York Times Magazine, Wired, GQ, Reader's Digest, The Los Angeles Times Magazine, Business 2.0, and New York magazine. His work appeared in the 2001 Edition of Best Business Stories of the Year (Random House, 2001). He is the author of Advertising Today (Phaidon, 2001), Hoopla (powerHouse, 2006), and co-author of Nextville (Springboard, 2008) and No Opportunity Wasted (Rodale, 2006). He is also the creator and editor of One, an acclaimed national magazine focusing on advertising and design. www.warrenberger.com. |
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powerHouse Books | powerHouse Arena 37 Main St., Brooklyn, NY 11201 1(212)604-9074 For more information, please contact: Press inquiries: Craig Cohen x113 Trade sales: Wes Del Val x103 Arena bookings: Craig Mathis x123 © Copyright 2009 powerHouse Books |
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