Sharpen those cleavers! Joshua and Jessica Applestone, of Fleisher's Grass-fed & Organic Meats, and Alexandra Zissu will be promoting their new cookbook with food catered by Bubby's DUMBO, beverages from Keegan Ales and Hudson Valley Spirits, music by New Zion Trio, and demonstrations by Joshua Applestone.

About The Butcher's Guide to Well-Raised Meat:

In 2004, Joshua and Jessica Applestone (in a self-admitted act of craziness and stupidity), opened Fleisher's Grass-fed & Organic Meats in Kingston, New York, hoping to provide locals with a sustainable, nose-to-tail form of butchery—an old-school butcher shop with a modern-day mission. Seven years later, Joshua and Jessica are the go-to meat experts, and along with Alexandra Zissu, they have put together the ultimate guide to buying, butchering, and cooking meat that you can feel good about eating. Joshua, a third generation butcher and former vegan, and Jessica, a former vegetarian, are advocates for humanely and ecologically raised meat, and they promote their craft through their wildly popular seminars at Fleisher's.

The Butcher's Guide to Well-Raised Meat is a compendium of their firsthand knowledge. This unique book—a guide, memoir, manifesto, and reference in one—shares everything you need to know about well-raised meat.

About the Authors:

Joshua and Jessica Applestone are the owners of Fleisher's Grass-fed and Organic Meats in Kingston, New York. Fleisher's sells to some of the finest restaurants in New York City and the Hudson Valley, and offers a butcher-training program. Their website is www.fleishers.com.

Alexandra Zissu is a green living expert and author of The Conscious Kitchen and co-author of Planet Home and The Complete Organic Pregnancy. Her website is www.alexandrazissu.com.